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Advanced A/B Testing
Updated over a year ago

Compare performance of game variants mapped with UA metrics for in-depth analysis of your game play.

1. Go to Your App > A/B Testing > Firebase A/B Testing

2. Select the Firebase "Experiment" and the "First Open" Date Range. Now, "Run Report".

3. Expand on "Baseline" and "Variant A" to view breakdown of Ad Network, Campaign, Country and Date.

Baseline vs Variant

Baseline refers to the current original project while Variant is the modified app version. Compare both performances to evaluate new version releases and its engagement.

Best Practice for A/B Testing

Please ensure that there should be only one test per user at any time.

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