At a glance: Creatives feature tagging allows you to add descriptive tags to your ad assets to compare them based on predefined attributes e.g. colour, style, theme etc.
1. Go to Your App > Creative Center > Feature Tagging
You can group the tags under a feature for easy comparison. Once this is done, start tagging individual asset in the table below.
To better know which tags are more eye-absorbing and effective, for example, a dark advert might attract the majority of viewers, first we will have to add tags to describe its interface for comparison purposes.
Ad/ Asset
Assets are shown in the left column with different sound and color features. These features are not tagged yet, go to the tag column to add descriptive tags for each of them.
Tags
In the tag column, select the appropriate tags for each adverts.
For example, bright tags for ones that are bright and dark color should also be tagged for dark screens.
Created At
Created At is the day when this ad is created.